CTC was launched in December 1996 and is today a leading entertainment network in Russia. Focusing on entertainment, CTC broadcasts an optimal mix between Russian productions and international programming of interest to its target audience, viewers aged 6–54, with a particularly strong appeal to younger audiences. CTC’s powerful brand has strong recognition with a broad cross-section of viewers who are attracted by its original and dynamic programming which has a youthful and aspirational outlook.

Approximately 100 million people are within CTC’s signal reach. In 2008, CTC achieved an average overall audience share of 9.0%, and an average audience share in its target demographic of 11.4%. CTC now ranks as the fourth most watched nationwide broadcaster in Russia overall.

For further details, please visit CTC’s website at www.ctc-tv.ru.

Key statistics on CTC Network

Launched	1996
Audience share (all 4+)	9.0%
Potential viewers	Approx. 100 million
Technical penetration*	90.7%
Number of owned-and-operated stations	20
Hours broadcast	23h
Audience ratings agency	TNS Gallup Media
Presence in TNS 65 viewing panel cities	All 65

* Source: 2009 TNS Gallup Media Establishment Survey, technical penetration measured and reported annually.