First Month of “CTC. Second Screen” Brings a Third of a Million Users and New Partners

07.10.2015 15:00:00

Moscow, Russia — October 7, 2015 — CTC Media, Inc. (NASDAQ:CTCM), Russia's leading independent media company, announced the first results of its Europe-first channel-wide “CTC. Second Screen” app launched in September. Channel viewers made approximately 330 thousand downloads of the app over the month.



Launched on September 7, channel-wide “CTC. Second Screen” app uses sound to synchronize the mobile device with the TV and gives CTC viewers an opportunity to follow shows and programs both on TV and mobile screens.

Alexey Pivovarov, Director of Transmedia Projects Department, CTC Media: “These results are truly impressive! More than 300 thousand of our viewers have installed our application within just a month. Several successful launches in September, including Londongrad drama, as well as Kitchen, Last of the Magikyans and Voroniny TV series, boosted viewer interest to CTC Channel and its application. I am confident that we will keep building on our success month after month, while our app will be attracting new advertisers.”

“CTC. Second Screen” offers advertisers an opportunity for an smart content integration. For example, Nearmedic partnered up with the app in its first month and integrated its Kagocel brand in popular TV series aired on CTC. When the weather gets bad on TV screen, the smartphone app shows an unobtrusive ad reminding the viewer of the importance of boosting their immune system.

About CTC Media

CTC Media is the leading Russian independent media company. The group manages four television channels in Russia (CTC, Domashny, Peretz and CTC Love) as well as Channel 31 in Kazakhstan. The international version of CTC Channel is available in North America, Europe, Central Asia, Armenia, Georgia, Azerbaijan, the Middle East and Kyrgyzstan. The international version of Peretz is available in Belarus in Kyrgyzstan as well. CTC Media also owns several digital entertainment media assets including videomore.ru, domashniy.ru, ctc.ru, peretz.ru and CarambaTV. CTC Media is traded on NASDAQ under the symbol CTCM.

For further information, please contact:

CTC Media

Igor Ivanov

Head of External Communications

+7 (495) 785 63 47, ext. 4352,

+ 7 (985) 763 00 85

pr@ctcmedia.ru