SUBSCRIPTIONS TO TOP CTC MEDIA CONTENT TO BE OFFERED ON BEELINE TV

06.10.2011

Moscow, Russia – October 6, 2011 – CTC Media, Inc. (“CTC Media” or “the Company”) (NASDAQ: CTCM), Russia’s leading independent media company, announces the launch of an interactive subscription service to CTC Media content on VimpelCom’s IPTV platform Beeline TV. Its subscribers can now view content broadcast on the CTC and Domashny channels using a new application launched from Beeline TV menu. Beeline viewers will also have access to the most popular formats of the DTV channel, which will start broadcasting under the new “Peretz” brand in October 2011. CTC Media’s most interesting content can subsequently be watched at any time without needing to record them on a TV set-top box.



Moscow, Russia – October 6, 2011CTC Media, Inc. (“CTC Media” or “the Company”) (NASDAQ: CTCM), Russia’s leading independent media company, announces the launch of an interactive subscription service to CTC Media content on VimpelCom’s IPTV platform Beeline TV. Its subscribers can now view content broadcast on the CTC and Domashny channels using a new application launched fr om Beeline TV menu. Beeline viewers will also have access to the most popular formats of the DTV channel, which will start broadcasting under the new “Peretz” brand in October 2011. CTC Media’s most interesting content can subsequently be watched at any time without needing to record them on a TV set-top box.

The CTC Channel offers its viewers popular series and programs such as “Daddy’s Daughters”, “Traffic Light”, “Go for It!”, “Good Jokes” and many more. Domashny’s fans can subscribe to “One for All”, “City Trips”, and “Cities of the World” through the Beeline TV application. DTV offers it viewers “Road Wars”, “Russia’s Mad Video” and “Russia’s Funniest Video”, all of which are being restyled for “Peretz”. A complete list of programs offered through the Beeline TV subscription service is available at tv.beeline.ru in the “Video rentals” section.

Anna-Maria Treneva, Chief New Media Officer of CTC Media, commented: “We believe that alternative TV platforms will enable us to turn some of our viewers into subscribers of CTC Media content on IPTV. The joint project with VimpelCom offers the most unique service currently available in the Russian market. The use of IPTV subscriptions is a part of our strategy to monetize CTC Media’s brands and content, and we intend to provide our subscribers with the most interesting series and programs.”

Andrey Eremichev, Mass Market Marketing Director for VimpelCom, commented: “This partnership with CTC Media makes us the first Russian provider of home digital TV, who can also offer a subscription service for popular TV programs through a special video application. The application gives our subscribers access to more than 1,000 episodes of CTC Media’s most interesting shows. This content distribution model has a great future as it gives viewers freedom of choice and the comfort of their TV. We certainly plan to extend the number of partners we have associated with Beeline and the amount of content available on the platform.”

To subscribe to the content of a particular channel via Beeline TV, users must enter their TV-set menu, sel ect “Subscriptions” and then select the Channel they wish to subscribe to.

Viewers can watch the first and the last episode of any series or show for free before subscribing. Monthly subscriptions are available for 99 rubles for CTC and 49 rubles each for Domashny and DTV. Once subscribed, content can be viewed an unlimited number of times.

The new subscription service is available to all subscribers of Beeline TV in all cities wh ere the service is available.

About CTC Media, Inc.

CTC Media is a leading independent media company in Russia, with operations throughout Russia and elsewhere in the CIS. It operates three free-to-air television networks in Russia - CTC, Domashny and DTV (will start broadcasting under the new logo “Peretz” in October 2011) - as well as Channel 31 in Kazakhstan and a TV company in Moldova, with a combined potential audience of over 150 million people. The international pay-TV version of the CTC channel is available in North America, Israel and Germany. CTC Media also has its own TV content production capabilities through its subsidiary Story First Production. The Company’s common stock is traded on The NASDAQ Global Select Market under the symbol “CTCM”. For more information on CTC Media, please visit www.ctcmedia.ru.

About VimpelCom Ltd.

VimpelCom is one of the world’s largest integrated telecommunications services operators offering a wide range of wireless, fixed, and broadband services in Russia, Ukraine, Kazakhstan, Uzbekistan, Tajikistan, Armenia, Georgia, Kyrgyzstan, Vietnam, Cambodia, Laos, Algeria, Bangladesh, Pakistan, Burundi, Zimbabwe, Central African Republic, Italy and Canada. VimpelCom’s operations around the globe cover territory with a total population of approximately 864 million people. VimpelCom provides services under the "Beeline", "Kyivstar", "djuice", “Wind”, "Infostrada", “Mobilink”, “Leo”, “banglalink”, “Telecel”, and “Djezzy” brands. As of June 30, 2011, VimpelCom had pro forma 193 million mobile subscribers. VimpelCom is traded on the New York Stock Exchange under the symbol VIP. For more information visit: www.vimpelcom.com.

About Beeline TV

Beeline TV viewers can watch more than 160 channels, among which are both Russian free-to-air and popular international channels, “NTV-Plus” channels dedicated to sports, football and movies, as well as high definition (HDTV) channels. Beeline TV also offers powerful DVR capabilities. Any program can be paused at any time and then continued to be watched right fr om the moment of the pause, rewound or recorded in full. There are more than 350 thousand users of Beeline TV in Russia’s 33 larger cities.

CTC Media, Inc.
Investor Relations
Ekaterina Ostrova
+ 7 495 783 3650
or Irina Klimova
+7 495 981 0740
ir@ctcmedia.ru

Media Relations
Victoria Bakaeva
 +7 495 785 6347, ext. 1210,
+ 7 916 210 1044
vbakaeva@ctcmedia.ru
or Anna Zvereva
+7 495 785 63 47, ext. 1212,
+7 985 169 75 03
azvereva@ctcmedia.ru

VimpelCom Ltd.
Media Relations
Ekaterina Lebedeva
or Anna Aybasheva
+7 495 725 0708,
media@beeline.ru